How to Set Up Related Products, Up-Sells, and Cross-Sells in WooCommerce
Understanding Product Relationships:
Up-Sells: Suggested alternatives to the currently viewed product. These are typically higher quality or more expensive items displayed under the product description on its page.
Cross-Sells: Products recommended in the shopping cart based on the current selection. These are usually complementary items, like accessories for the main product.
Related Products: Automatically generated products in a section on the product page, based on shared tags or categories.
Adding Up-Sells and Cross-Sells:
1. Select a Product:
- Navigate to ‘WooCommerce’ > ‘Products’. Choose the product to which you want to add up-sells or cross-sells.
2. Access Product Data Panel:
- Scroll down to the ‘Product Data’ panel below the product description.
3. Go to Linked Products Tab:
- Click on the ‘Linked Products’ tab in the panel’s menu.
4. Link Products:
- For up-sells, search and select the products you want to recommend as alternatives.
- For cross-sells, choose products that would complement the current product in the cart.
5. Save Your Changes:
- Click ‘Update’ to save the new settings.
Note: Strategically using up-sells, cross-sells, and related products can significantly boost sales by offering customers more choices and complementing their shopping experience. Ensure the products you link are relevant and add value to the customer’s purchase decision.
