How to Create and Manage Coupons in WooCommerce

Shop Management
Creating Coupons

Master coupon creation in WooCommerce with this step-by-step guide. Learn to set up discounts, usage restrictions, and expiration dates for your online store promotions.

How to Add Coupons in WooCommerce

1. Navigate to Coupon Section:

  • Go to ‘Marketing’ → ‘Coupons’ in your WooCommerce dashboard. Click on ‘Add coupon.’

2. Enter Coupon Details:

  • Fill in the ‘Coupon code’ (the code customers will use) and ‘Description’ (optional, for your reference).
A screen shot of a web page with a blue background.

3. Set the Discount Amount and Type:

  • In the ‘Coupon amount’ field, specify the discount value.
  • Choose the ‘Discount type’ from options like fixed cart discount, fixed product discount, or percentage discount.
  • Optionally set a ‘Coupon expiry date’ and offer ‘Free shipping’ if desired.
A screen shot of the azure sandbox.

4. Usage Restrictions:

  • Set minimum or maximum order subtotals for coupon applicability.
  • Include or exclude specific products or categories as necessary.
A screen shot of a screen with a number of options.

5. Determine Usage Limits:

  • Define limits such as the total number of times the coupon can be used, usage per customer, or the number of products it applies to.

6. Save Your Changes:

  • After configuring all settings, click ‘Save’ to activate the coupon.

Note: Effective use of coupons can boost sales and customer engagement. Remember to align your coupon strategy with your marketing goals and track the performance for ongoing optimization.

Last updated on January 2, 2024

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